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Communication Design - MA Specialisation in CIS – (M.A.)

Tilburg University

Faculty of Humanities
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Disciplines:
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Application Deadline: January intake: December 1; NonEU/EEA: October 1; August intake: July 1; Non EU/EEA: April 15
Annual Tuition Fee: ≈ € 1,713 ≈ € 6,546 (non-EEA)
Location: Tilburg / Netherlands / View location on map ▾ Hide location on map ▴
Duration: 12 months Start Date: January, August
Educational Form:
  • Taught
  • Research
Education Variants:
  • Fulltime
Credits (ECTS): 60
Languages: English 
5.040712,51.563119

Location of Tilburg University

One of the essential ways in which information is transferred and communicated is through text, whether verbal or written. Texts should inform or convince, depending on the communication objectives. Communication designers research different factors that can affect a text in order to create an effective communication tool. These factors can be characteristics of the text, such as style and structure, but also the conversation characteristics and the influence of non-verbal communication.

Furthermore, the context and purpose of a text and how readers process information also play a major role in communication. In the English-taught Master's specialization in Communication Design, you will research how communication processes work and how you can influence these processes effectively. You will learn to analyse texts and tailor them to different target groups and acquire knowledge about how to measure whether in practice a text has the desired effect.


Contents

The courses in this one-year programme are taught in English and start the end of August each year. The programme consists of six courses of 6 ECTS, two research skills modules of 3 ECTS, and a Master thesis of 18 ECTS. From a list of elective courses, you will select each block two elective courses of 6 ECTS each. Next to these, in the first blocks an elective research skills module of 3 ECTS each has to be chosen. In the fourth and last block you will write your Master thesis.

Unit 1 (September 2011 – October 2011)

Choose 2 courses from these options (6 ECTS per course):

* Organisational Communication Strategies (BDM) (IC)
* Multimodality & Communication (CD) (BDM)
* Cognition & Process (CD)
* Natural Language Processing (HAIT)
* Social Signal Processing (HAIT) (BDM)
* Language, culture & identity (IC)
* Introduction Management of Cultural Diversity (MCD)
* Cultural Identity and Diversity (MCD)

Choose 1 from Research Skills Modules (3 ECTS per module):

* Research Skills Module: Laboratory Research
* Research Skills Module: Scripting
* Research Skills Module: Research Interview
* Research Skills Module: Statistics (deficiency course)

Unit 2 (November 2011 – January 2012) Choose 2 courses from these options (6 ECTS per course):

* Negotiation strategies (BDM)
* Online Marketing (BDM) (CD)
* Information search, retrieval & recommendation (HAIT) (DJ)
* Data Mining & Knowledge Discovery (HAIT) (DJ)
* Culture, communication and computers (IC) (CD) (BDM)
* Cultural Diversity Management (MCD) (IC) (BDM)
* Cultural Diversity Policies (MCD) (IC)

Choose 1 from Research Skills Modules (3 ECTS per module):

* Research Skills Module: Analysis of Variance
* Research Skills Module: Programming
* Research Skills Module: Ethnographic Research

Thesis portal (Three lectures for thesis preparation)

Unit 3 (January 2012 – March 2012)

Choose 2 courses from these options (6 ECTS per course):

* Advertising & Persuasion (CD) (BDM)
* Digital collaboration (BDM)
* Evolution of the Internet (HAIT) (BDM)
* Knowledge management (HAIT)
* Computer Games (HAIT)
* Non-verbal communication (CD) (IC)
* Language Policy (IC) (CD)
* or max 1 from other Master programme of Tilburg School of Humanities, Tilburg University or other Dutch University

Optional extra choices Research Skills Modules (3 ECTS per module):

* Research Skills Module: Research Interview
* Research Skills Module: Laboratory Research
* Research Skills Module: Research Practicum
* Research Skills Module: Statistics (deficiency course)

Master thesis start-up (part of your actual thesis, 3 of 18 ECTS credits of your thesis)

Unit 4 (April 2012 – July 2012)

Master thesis 18 ECTS

Optional extra choices elective courses (6 ECTS per course):

* Health Communication 2.0 (CD) (BDM)
* Social Media (BDM) (DJ)
* Culture & Technology (HAIT) (BDM)
* Organizational Decision Making and Cooperation (HAIT) (BDM)
* Evolution of Language (IC) (CD)
* Language & globalization (IC) (BDM)

Optional extra choices Research Skills Modules (3 ECTS per module):

* Research Skills Module: Ethnographic Research
* Research skills module: Analysis of variance
* Research skills module: Scripting

IELTS

You are normally required to take an English Proficiency Test.

Most European Universities recognise the IELTS test.

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Requirements

Before applying, please make sure that you meet the following requirements:

* You have a Bachelor's degree in a relevant discipline, such as general Communication Studies, Linguistics, or in a modern language. Students with a Bachelor's degree in a different subject are most welcome to apply, but we strongly recommend that you consult us in advance for advice.

* Adequate knowledge of English is required. Please send in a true copy of ONE of the following English proficiency tests: Academic IELTS (min. 6.5 overall/6.0 on parts), TOEFL (min. paper based: 577, computer based: 233, internet based: 90; the TOEFL Institutional Code for Tilburg University is 9860) or Cambridge Proficiency. If you are an English native speaker or an EEA citizen who has studied in an English undergraduate programme, an English proficiency test is NOT required.

Additional Requirements

Minimal degree required: Bachelor's degree
Minimal amount of work experience Not specified

Language Proficiency

IELTS Band: 6.5
TOEFL Paper-based: 577
TOEFL Computer-based: 233
TOEFL Internet-based: 90

Accreditation

The business programmes of the Faculty of Economics and Business have been accredited by the Association To Advance Collegiate Schools of Business (AACSB International). Tilburg University, therefore, is proud to be distinguished as one of the very select group of European institutions to acquire AACSB accreditation.


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