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Marketing – (M.Sc.)
University of Brighton
Brighton Business SchoolTherefore, information might be incorrect, incomplete or outdated. We apologise for your inconvenience..
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| Annual Tuition Fee: | ≈ € 8,530 - ≈ € 14,920 (non-EEA) | ||
| Location: | Brighton / United Kingdom | ||
| Duration: | 12 months | Start Date: | October |
| Educational Form: |
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| Education Variants: |
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| Languages: | English | ||
Location of University of Brighton
This course offers graduates an opportunity to develop specialist knowledge in marketing through a series of unique and innovative components. A critical approach develops both theoretical and practical knowledge through a combination of structured teaching and independent study and research. A mixture of applied techniques includes marketing planning simulation and advanced research in the field.
Participants are from several countries, bringing a multi-cultural perspective to the programme.
Career and progression opportunities
The degree enables graduates to enter small, medium and large, national and international firms at a senior level.
Contents
Course structure
Normally participants attend three-hour blocks of teaching and seminar activity based on specialist reading, research and case studies.
Attendance is full-time but flexibility in time-tabling allows for part-time work opportunities.
Syllabus
Induction programme
Critical Developments in Marketing Theory and Practice
Research Methods for Marketing
Marketing Planning and Strategy
Marketing Forum
Dissertation workshops
Dissertation
Options from:
Entrepreneurship, Business Marketing, Networks and Relationships
Marketing Ethics and Social Responsibility
International and Global Marketing
New Product Development
Marketing Communications
Marketing and Competitive Intelligence
Digital Marketing
IELTS
You are normally required to take an English Proficiency Test.
Most European Universities recognise the IELTS test.
Take testGRE® revised General Test
GRE Scores are accepted at business schools worldwide. Learn more and register.
Register Now!Requirements
You should hold a good honours degree in a relevant discipline (equivalent to a British 2:1 or above). You do not require prior work experience to apply, but you should be motivated and capable of independent learning and research at a postgraduate level.
Non-native English speakers must have a language proficiency that is equivalent to IELTS (a minimum 6.5 overall with 6 in the written test). International students should read the university´s guidelines on obtaining an Entry Clearance visa for UK study.
Additional Requirements
| Minimal degree required: | Bachelor's degree |
| Minimal amount of work experience | Not specified |
Language Proficiency
| IELTS Band: | 6.5 |
| Cambridge English: Advanced (CAE): | Grade C (Score: 60) |
Ask a Question
You can contact General Enquiry to ask a question about Marketing at University of Brighton.
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