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International Event Management – (M.Sc.)
University of Brighton
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| Annual Tuition Fee: | ≈ € 7,115 - ≈ € 12,790 (non-EEA) | ||
| Location: | Brighton / United Kingdom | ||
| Duration: | 12 months | ||
| Educational Form: |
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| Education Variants: |
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| Languages: | English | ||
Location of University of Brighton
Our MSc in International Event Management requires an open, critical and inquiring mindset for the social-scientific and applied study of events and management. You will be expected to critically evaluate existing knowledge in the field of event management, debate key issues such as sustainability, ethical event production, or legacy planning, and consider strategic responses to forces impacting on events from the global operating environment.
This is an academic course with a high degree of vocational relevance. The content and delivery of the course is strongly underpinned by the course team's expertise, research activities and in many cases first hand experience of the industry. Industry expertise and application is drawn from areas as diverse as festivals, business events, marketing, consultancy, sport and leisure, all of which enrich the design and delivery of the course.
Career and progression opportunities
This course is aimed at a broad spectrum of students and practitioners from a variety of backgrounds. It has been designed for those who wish to pursue senior management positions within the events industry or as preparation for further study in international events, such as a PhD.
Contents
Course structure
Full-time students attend workshops on two days per week with the part-time route usually requiring one day per week. Some modules may be delivered intensively over several consecutive days. Teaching methods include group work, case studies, presentations, and live projects. The course is delivered through a variety of approaches including lectures, presentations, tutorials and case studies, with an emphasis on interactive learning.
Areas of study
Adopting a social scientific approach to the analysis of the international event industry, specialist subjects include international event strategy analysis and development, critical issues surrounding risk in modern societies, event project management and international event marketing, sponsorship and fundraising. Conceptual analysis is applied through use of a variety of case studies from mega sport and cultural events to more localised cultural, business or charity events.
Syllabus
Events Policy and Practice
Event Project Management
Management Strategy in a Global Business Environment
Globalisation, Society and Culture
Final project
Options - two from:
International Event Marketing, Sponsorship and Fundraising
Ethical and Social Responsibility: Theory and Application
Risk and Crisis Management
Innovation, Creativity and Entrepreneurship
IELTS
You are normally required to take an English Proficiency Test.
Most European Universities recognise the IELTS test.
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Register Now!Requirements
For non-native speakers of English: 6.5 overall and 6 in writing.
Degree and/or experience: Honours degree or equivalent. HND or equivalent plus at least 5 years relevant industry experience. Other applicants with extensive industry experience will be considered on an individual basis. Applicants with non-relevant qualifications may be asked to complete a short portfolio prior to commencing the course.
Additional Requirements
| Minimal degree required: | Bachelor's degree |
| Minimal amount of work experience | Not specified |
Language Proficiency
| IELTS Band: | 6.5 |
| Cambridge English: Advanced (CAE): | Grade C (Score: 60) |
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