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Marketing and Sales – (MBA)

Vytautas Magnus University

Faculty of Economics and Management
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Disciplines:
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Application Deadline: August 1st
Annual Tuition Fee: ≈ € 5,340 -
Location: Kaunas / Lithuania / View location on map ▾ Hide location on map ▴
Duration: 16 months Start Date: October
Educational Form:
  • Taught
Education Variants:
  • Fulltime
Languages: English 
23.48877,56.413901

Location of Vytautas Magnus University

The aim of the programme is to prepare marketing specialists of high qualification, who will have the systematic point of view to business management in the permanent changing conditions, who will be able to manage difficult contemporary marketing subjects and processes in international markets.

Realizing this programme the professional thinking is developed during theoretical and practical activities. The proficiency in activity is trained during the practical sessions, fulfilment of individual tasks and preparation of the research projects. The main elements of proficiency are consolidated through the preparation and defence of a master diploma paper.

During 1-2 stages 8 subjects of the programme are studied and 2 research projects are made; during the 3-th stage the diploma paper is prepared. Diploma paper is prepared under the advising by professor, and can be spent optionally in VMU or in the student’s home country, communicating by e-mail with his advisor.


Contents

Area of Studies: Social Sciences

Faculty: Faculty of Economics and Management

Mode of Studies: Full-time studies

Length of Programme: 1,5 academic year (90 ECTS)

Name of Qualification: Master of Management and Business Administration

Curriculum:

Compulsory Courses (6)

* Consumer Behaviour
* Pricing Decisions
* E-Business and Marketing
* International Marketing
* Strategic Marketing
* International Commercial Law

Optional Courses (2) * Supply Chain Management and Logistics
* Sales management
* Negotiations and Business Protocol
* Branding

Research Projects (2) * Research Paper, No. 1. “Creation of company’s sales strategy”
* Research Paper, No. 2. “Creation of international marketing and sales plan”

Master’s Thesis

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Requirements

For Master Degree Programme:

* The prospective students are expected to hold a Bachelor degree in Business Administration, Management or Economics related subject.
* Good knowledge of English language

Items to be submitted: * Application form (you can download it form * Bachelor / Master degree diploma and its supplement (transcript of records / mark sheet) in the original language and translated into English, and:

1) Approved by "Appostille" - for citizens of countries acceding to the 1961 Hague Convention;

2) Legalized by the Center of Quality Assessment in Higher Education (in Lithuania - for other countries citizens;o Proof of English proficiency (TOEFL, ELTC, etc.);

* Letter of motivation (300 - 500 words);
* Curriculum vitae;
* Copy of your passport or other document of identification;
* Copy of document showing paid application fee 50 EUR (where the name of the applicant and the date of payment are indicated);
* 1 recent passport size photos (3 x 4 cm);
* Accommodation form (you can download it form

Additional Requirements

Minimal degree required: Bachelor's degree
Minimal amount of work experience Not specified

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