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International Fashion Marketing – (M.Sc.)
University of Glamorgan
Business School
| Annual Tuition Fee: | ≈ € 4,500 - ≈ € 13,300 (non-EEA) | ||
| Location: | Pontypridd / United Kingdom / View location on map ▾ Hide location on map ▴ | ||
| Duration: | 12 months | Start Date: | February, September |
| Educational Form: |
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| Education Variants: |
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| Credits (ECTS): | 60 | ||
| Languages: | English | ||
Location of University of Glamorgan
In the 21st century, internationalisation of the fashion industry continues unabated. From value retailers to middle-market fashion leaders and luxury designer brands, the international activities of fashion companies continue to be the focus of attention for consumers worldwide. With supply chains getting ever faster and trends constantly changing, responding to this changing global marketplace is a major ongoing challenge.
This programme, the first of its kind in Wales, offers an academically challenging and practically relevant approach to fashion marketing in an international context. You will gain a solid grounding in the key areas of contemporary fashion marketing management and an introduction to the latest concepts and ideas that are relevant to the modern marketplace. The MSc draws on the extensive practical and academic knowledge of our staff, so you will benefit from our extensive research activity in these areas.
Possible Career Options
From marketing executives to brand managers, our recent marketing graduates have attained positions within a variety of local, national and international organisations.
Work/Study Placements:
For those about to embark on a new career or for those wishing to enhance their CVs, a work placement will undoubtably improve your career prospects.
At the University of Glamorgan we encourage you to take a work placement to further improve your employability. We have a dedicated unit in Glamorgan Business School that can offer you all the support and advice you need to find a placement that is right for you.
Contents
Modules of study include:
* Management Theories and Philosophies
* Dissertation Project
* Developing the Professional
* Research Methods
* Retailing and Consumption of Fashion Brands
* New Media Communications
* Trends in Marketing
* Sustainable Supply Chain Management
How You Will Study
You will benefit from a business school environment at our Treforest campus. Full-time students study each subject intensively over a period of several weeks. The part-time delivery provides a more flexible approach for practising marketing managers and fashion industry professionals.
You will learn through lectures, seminars, group work, case studies and analyses of contemporary fashion marketing materials, as well as specialist guest lectures from leading industry professionals.
Assessment is solely assignment-based, so you can explore each subject in depth to develop your critical and analytical skills. The final requirement is a dissertation or business research project where you will examine an aspect of international fashion marketing in depth.
How does this course make me employable?
This international fashion course is driven from the prespective of producing graduates who have an awareness of the significant issues facing fashion organisations and modern marketing practice.
The course is underpinned by systems which drive today’s fashion market with an emphasis placed on brand, branding and social networking. Providing skills and knowledge which are highly valued by the employers of today.
Through a series of guest lectures delivered by leading fashion industry experts, students gain up to the moment insights into the challenges and practices pertinent to fashion organisations of today.
IELTS
You are normally required to take an English Proficiency Test.
Most European Universities recognise the IELTS test.
Take testGRE® revised General Test
GRE Scores are accepted at business schools worldwide. Learn more and register.
Register Now!Requirements
A 2:2 minimum Honours degree or an equivalent qualification, or, three years’ or more related managerial or marketing experience. If you already hold the CIM or CIPR Professional Postgraduate Diploma, you can gain significant exemptions.
English language requirement
International applicants will need a good command of English – the equivalent of an IELTS score of 6.5 or TOEFL score of 575 or more, or computer-based TOEFL 233, depending on the course you are studying.
Additional Requirements
| Minimal degree required: | Bachelor's degree |
| Minimal amount of work experience | Not specified |
Language Proficiency
| IELTS Band: | 6.5 |
| TOEFL Paper-based: | 575 |
| TOEFL Computer-based: | 233 |
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You can contact Faculty of Business and Society to ask a question about International Fashion Marketing at University of Glamorgan.
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