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E-Tourism – (M.Sc.)

Bournemouth University

School of Tourism
Location: Bournemouth / United Kingdom / View location on map ▾ Hide location on map ▴
Duration: 12 months Start Date: September
Educational Form:
  • Taught
Education Variants:
  • Parttime
  • Fulltime
Languages: English 
-1.897187,50.742914

Location of Bournemouth University

The MSc in eTourism aims to demonstrate how tourism professionals can use Information Technology strategically to improve the competitiveness of their organisations. Technology is increasingly used strategically to enhance profitability and competitiveness for tourism organisations and to facilitate the planning, managing and marketing of destinations.

This course aims to explore the strategic and operational use of information technology in the tourism, travel and hospitality industries for both destinations and organisations. It examines the range of available technologies and explains how they can contribute to the operations and competitiveness of particular tourism, travel and hospitality organisations. The course also explores how tourism organisations in each sector of the tourism travel and hospitality industries can develop and use Web 1.0 and Web 2.0 technology to engage with stakeholders in order to maximise their performance, efficiency and effectiveness.


IELTS

You are normally required to take an English Proficiency Test.

Most European Universities recognise the IELTS test.

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Requirements

A qualification equivalent to a UK Honours Degree, 2:1 or above. Applicants are encouraged to provide details of relevant work experience.

Additional Requirements

Minimal degree required: Bachelor's degree
Minimal amount of work experience Not specified

Language Proficiency

IELTS Band: 6.0
Cambridge English: Advanced (CAE): Grade C (Score: 60)

Accreditation

The Quality Assurance Agency (QAA), the UK government’s teaching quality watchdog, awarded us the highest category of confidence in our academic standards.

Many of our courses are accredited by professional and industry bodies, which means our courses are readily recognised by employers, and our graduates have professional membership or status when they compete on the job market.


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