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International Master in Hospitality Management
EADA Business School
Master's Programmes
| Application Deadline: | Rolling admission deadline | ||
| Annual Tuition Fee: | ≈ € 15,700 | ||
| Location: | Barcelona / Spain / View location on map ▾ Hide location on map ▴ | ||
| Duration: | 11 months | Start Date: | October |
| Educational Form: |
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| Education Variants: |
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| Languages: | English | ||
Location of EADA Business School
The broad curriculum ensures participants gain a thorough understanding of the nature and operation of international Hospitality management. The programme aims to give participants the tools necessary to succeed in the challenging world of hospitality management and while other programmes focus on theory alone, the EADA Master in Hospitality Diploma uses a practical approach taking advantage of the case study methodology. On completion of the programme, participants will have acquired essential knowledge and skills necessary to pursue a career in hospitality management
Methodology
EADA has developed its own practical, active and participatory approach with emphasis on "learning by doing". The methodology reflects companies' demand for professionals with skills such as the capacity to reflect, ability to act in the face of change, versatility to work in multifunctional teams and adaptability to the challenges of a global environment.
These competencies are developed at EADA through the case method, business projects and simulations, analysis and discussion groups and team working activities. Participants are consistently placed in real-life business situations and forced to think like executives and make strategic decisions.
Exchange programme
EADA offers participants the opportunity to supplement their learning with an exchange programme once they have successfully completed their master in Barcelona. Participants study one term abroad in our selected network of international partner schools:
European Business School (EBS) – Frankfurt, Germany
Leipzig Graduate School of Management (HHL) – Leipzig, Germany
Mannheim Business School – Mannheim, Germany
EDHEC Business School – Nice, Paris, Lille, France
IAE Aix-en-Provence Graduate School of Management – Aix-en-Provence, France
Audencia Nantes Ecole de Management – Nantes, France
SKEMA Business School – Sophia Antipolis, France
Linköping Universiteit – Linköping, Sweden
Aston Business School – Birmingham, UK
University of Edinburgh Management School – Edinburgh, UK
Pepperdine University, Graziadio School of Business and Management – Malibu, California, USA
University of San Diego – San Diego, USA
National Chengchi University College of Commerce – Taipei, Taiwan
Nagoya University – Nagoya, Japan
AIT - Asian Institute of Technology – Pathumthani, Thailand
University of Stellenbosch Business School – Cape Town, South Africa
CENTRUM – Universidad Católica del Perú – Lima, Peru
EGADE Tecnológico de Monterrey – Mexico City, Mexico
Universidad de Anahuac – Anahuac, Mexico
Universidad del CEMA – Buenos Aires, Argentina
HOSPITALITY TRAINING PRACTICUM (HTP)
Starting month: June
The HTP can take place in any country of the world and will be a full time job (min. 400 hours). Areas of the HTP include:
* Hotel chains and independent hotels
* Catering companies / Restaurants
* Consulting
* Travel industry
Contents
PROGRAMME STRUCTURE
500 class hours (October - May)
400 Hospitality Training Practicum (June - September)
CLASS HOURS
FIRST TERM
Management foundations
Finance and Accounting
A department’s profitability not only depends on its efficiency, but efficiency is the defining feature of a well-run department. Taking this into account, participants will learn to understand and analyse the company’s or department’s financial situation by using tools such as the balance sheet, profit and loss statement and cash flow analysis.
International Economy Participants cover social, political and economic factors that affect the day to day running of the company's activities and demand key management decisions of crucial importance to the organization.
Strategic Management
Participants will learn to understand how a company works and how it makes decisions by addressing the most basic questions in Management: What does management mean? What does a manager do? How does the decision-making process work in a company?
Core courses
The ABCs of the Hospitality Industry
This course will serve as an introduction to the fundamentals of what it is known as Hospitality Management within the scope of this program. We will focus on the understanding of several key concepts: hospitality, tourism, globalization and management.
Marketing Management
This course introduces participants to marketing in real hospitality industry situations: market research, consumer behaviour and market segmentation, as well as the 4Ps (product, price, promotion and place).
Operations and Facilities Management
Operations management, based on principles of scientific management, concerns itself with how work is done. This course gives participants the skills and understanding necessary to make decisions based on quantitative and qualitative data.
SECOND TERM
Core courses
Strategic Marketing
While the Marketing Management course emphasizes the analytical areas of the marketing process, Strategic Marketing focuses on the implementation of the marketing strategy understood as the tactical decisions made by managers with regards to the "Marketing Mix" and its 7-Ps. The main objective of this course is to apply the managerial and analytical knowledge acquired to the development of a marketing plan for a real company.
Revenue Management
This course will introduce the concept of profitability in terms of strategies for maximizing hotel and travel revenues through flexible pricing policies based on technology-aided forecasting of supply and demand.
Company Development and Expansion
The aim of this course is to enable students to set the path for growth of a certain company within the hospitality industry, taking into account its resources, vision and mission while studying different growth strategies, finance options and best practices for evaluating new markets or industries.
Human Resources Management
This course covers the strategies that enable companies to attract, develop, and retain high-quality employees, and special attention will be given to selection, compensation, performance appraisal, and career management.
THIRD TERM
Core courses
Management of Conflict and Diversity
This course introduces a key aspect of managing diversity, namely that there is no such thing as the "average worker" and that competitive advantage can be gained by those organisations that value and accommodate difference.
Information Technology for Hospitality Managers
Through this course, participants will become comfortable with all aspects of information systems decision-making, including system analysis and design, system selection and purchasing, and potential risks in IT investments.
Quality and Leadership
This module will focus on quality models (Efqm, Malcolm Baldrige, Total Quality Management, etc.) that are guiding the leaders of the industry as well as techniques for becoming an industry leader.
Professional Concentration: Hotels and Resorts
Professional Concentration: Food and Beverage
Professional Concentration: Consulting
Professional Concentration: Travel Distribution
Professional Concentration: M.I.C.E. Industry
Complementary components
International Weeks During the International Weeks, participants have the opportunity to choose additional electives. The International Weeks module is included in all full time EADA programmes, and is an ideal opportunity to make contact with participants in other programmes. EADA also invites visiting faculty from other partner schools and managers with outstanding experience to provide participants with a different perspective.
Professional Development Modules All full-time Master participants complete 4 residential modules at EADA’s Collbató campus as part of the Professional Development Programme (PDP):
• Module 1: Teamwork and cultural diversity
• Module 2: Presentation skills
• Module 3: Negotiation techniques
• Module 4: Leadership skills and Integration module
The PDP includes a plan of personal and professional growth for participants in the International Masters. This plan will be referred to throughout the year and helps position them for entry into the business world. The individual modules are based on developing the key competencies needed to succeed in the business world: the ability to work in diverse teams and adapt to multicultural environments, the ability to communicate effectively in the business world and to make powerful presentations, negotiation techniques and leadership skills.
At the end of the modules, the participants have the opportunity to consolidate what they have studied during the year, reflect on their own learning, and give and receive feedback from their classmates and professors-facilitators.
Company visits
Company visits are an integral part of the International Master in Hospitality Management programme at EADA, as they allow participants to gain valuable insight into case studies. Examples of company visits include:
• Hotel Mas de Torrent (Relaîs Chateaux)
• Hesperia Tower
• Mandarin Oriental
• El Celler de Can Roca
• KAUAI Lounge & Restaurant
IELTS
You are normally required to take an English Proficiency Test.
Most European Universities recognise the IELTS test.
Take testRequirements
Steps in admission process:
1. Fill out application form online
2. Send the following documentation
- Certified copy of your university degree
- Academic record
- 2 letters of recommendation
- 1 passport-size photo (duly identified)
- 1 photocopy of your passport and your national identification card
3. Candidates need to take the GMAT at an authorized Centre (minimum score: 600). Candidates who have not taken the GMAT can take EADA's own test at the Barcelona EADA office or on-line.
* Additionally, for non-native speakers of English, the TOEFL will be required (minimum score: computer-based 250; paper-based 600; Internet-based 83). A personal interview with the Director of the Programme in English will also be carried out to assess students´ English language abilities.
4. After receiving the documentation, we will contact you to arrange a personal interview with the Director of the Master in Hospitality Management.
Additional Requirements
| Minimal degree required: | Bachelor's degree |
| Minimal amount of work experience | Not specified |
Language Proficiency
| TOEFL Paper-based: | 600 |
| TOEFL Computer-based: | 250 |
| TOEFL Internet-based: | 79 |
Accreditation
Accreditations: AMBA and EQUIS
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