M.A. Media and Communication

  • On Campus
  • 12 months
  • EUR9525 per Trimester (International

    Tuition fee for the international students.

    )
  • French ( Find a course )
| Geneva, Switzerland
The Master of Arts in Media and Communication (MA-MC) is designed for students interested in pursuing careers in communications. The MA-MC provides a comprehensive introduction to today’s issues and challenges in media and communications: what is the role of the communications manager? How is new media re-shaping the media landscape? How can organizations and individuals communicate effectively in a global and multicultural environment?

Description

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Lead and manage communication and media projects for multinationals, governments and international organizations.

This programme is intended to train specialists in communication for rapid entry into the professional life or research.

Common core syllabus: content, discourse, and image analysis; the practice of research; practitioners' forum; theoretical instruction: sociology, media reception, political information, communication, multidisciplinary approaches: law, economics, ethics, history, sociology and media; specializations: communication in politics, on television, for the tourism industry, in intercultural contexts, within the academy, etc. Two mentions to choose from: media; communication and journalism.

Key Benefits

  • An overview of the dominant theories of media and communications;
  • Practical skills in managing communications in organizations and companies;
  • Insight into the latest developments in media tools and related-business areas;
  • Exposure to how global organizations communicate strategically and evaluate their initiatives;
  • Switzerland is a dynamic and multicultural learning environment

Detailed Course Facts

Tuition fee
  • EUR9525 per trimester ( International

    Tuition fee for the international students.

    )
  • Tuition fee is 10,400 CHF per trimester
Credits (ECTS) 42 ECTS
Duration full-time 12 months
Languages
Delivery mode On Campus
Educational variant Full-time

Course Content

Courses included:
  • Marketing Management
  • Communication Management
  • Introduction to Finance
  • Marketing Management
  • Cross-Cultural Negotiations
  • Operations and Project Management
  • Media Industries: Strategies and Influence
  • Digital Marketing

Requirements

  • A completed application form (should include your Motivation letter)
  • Official Undergraduate Transcript (certified translation in English) (Minimum GPA recommended 2.7 or above on the scale of 0-4)
  • Official Undergraduate Diploma (certified translation in English)
  • Non-refundable application fee of CHF 150.- or € 150.- or USD 140.-
  • English proficiency test: either TOEFL (min score 80), IELTS (min score 6.0) or Cambridge Certificate in Advanced English (CAE). IUG institutional code number for the TOEFL is 0130;
  • Curriculum Vitae stating any relevant professional work experience;
  • Letter of reference from an employer or a professor;
  • Copy of valid passport;
  • Two passport size photos.

The following additional requirements apply to MBA program candidates:

  • A minimum Grade Point Average (GPA) of 3.0
  • A GMAT test score (The University's GMAT code number is 0130)
  • At least 2 years of work experience is recommended

Work Experience

No work experience is required.

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