Sport - International Sport & Event Management, M.Sc.

  • N/A
    Application Deadline
  • 15 months
    Duration
  • Tuition
    12500
    Tuition (Year)
    12500
    Tuition (Year)
  • English (take IELTS)
    Language
,
Created 20 years ago, the Sport - International Sport & Event Man programme at KEDGE Business School is widely recognised by sport industry professionals as a leading reference in their field, both nationally and internationally.

About

Why choose this programme?

  • Dual academic and professional expertise
  • Focus on experiential learning
  • Personalised coaching
  • Csr-driven
  • Open source seminar

Skills developed

  • Marketing and selling brands involved in sport events
  • Organising and coordinating sport events
  • Designing, implementing and assessing innovative csr approaches
The Sport - International Sport & Event Management programme is delivered by KEDGE Business School.

Career Opportunities

This high-level programme has trained more than 500 managers in 20 years, who now work for major companies and international sporting organisations holding senior positions such as:

  • Head of Partnership/Sponsorship,
  • Business Manager,
  • Brand Manager,
  • Project Manager - Events,
  • Guests Services Manager,
  • Head of Sponsoring and Public Relations,
  • Communication Manager,
  • Head of Marketing/Merchandising/Ticketing,
  • Head of Promotion for Sport Brands,
  • Stadium Manager, Consultant in Sport Marketing,
  • Hospitality Manager

Programme Structure

Semester 1

  • Commercial business strategies in sport organisation
  • Commercial sponsorship and sport-related mass communication
  • Sport media business and market studies
  • Sport career services
  • Communication plan and cultural marketing applied to the sport industry
  • Legal framework for sport competitions and their stakeholders*

Semester 2

  • Sportainment: business and digital management for & with fans
  • Brand management in sport organisations
  • Sport consulting
  • Corporate social responsibility, digital marketing and sales management
  • Economics and finance of professional teamsports
  • Contractual organisation of sport events*

 Semester 3

  • Doing Business in Emerged and Emerging markets
  • SAP ERP Software
  • Open Innovation
  • Creative Thinking and Making
  • Sustainable Entrepreneurship
  • Crisis Management
  • Storytelling and video
  • Excellence through « made in »
  • Leadership & management

Detailed Programme Facts

  • Deadline and start date You can apply online throughout the year. Admission sessions are regularly organised. International students should also apply at the earliest possible moment.
  • Full-time duration 15 months
  • Study intensity Full-time
  • Credits
    90 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

English Language Requirements

You only need to take one of these language tests:

  • Minimum required score: 6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Take IELTS test
  • Minimum required score: 550

    The TOEFL – or Test OF English as a Foreign Language – offers a paper-based test (PBT). The final, overall PBT score ranges between 310 and 677, and is based on an average taken from the three test components (listening, structure, and reading). The writing part of this test is scored separately on a scale of 0-6. Read more about TOEFL (PBT).

  • Minimum required score: 90

    The TOEFL – or Test Of English as a Foreign Language – offers an internet-based test (iBT). The final, overall iBT score ranges between 0 and 120, and includes a scaled average from the four components (reading, listening, speaking, and writing). Read more about TOEFL (iBT).

Academic Requirements

  • CV
  • Copy of your passport
  • Highest degree certification
  • Certificate of achievement or transcript of your current studies
  • TOEFL >= 550  / IBT >= 90 / TOEIC >= 780 /  IELTS >= 6.5 or equivalent 
    Except for students who have studied in English abroad (at least 2 years)

Tuition Fee Per Year

  • EUR 12500 International
  • EUR 12500 EU/EEA

Funding

At KEDGE Business School, we strongly believe that students shouldn’t abandon their Education projects because of funding concerns. That is why we have launched a financial support plan aimed specifically to help international students.

4 types of scholarships are available:
  • Early Bird Waiver
  • Distinction scholarship
  • Achievement scholarship
  • Outstanding student trophy

On the 2015-2016 academic year, more than 50% of international students have benefited from these scholarships.

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.