The Digital Marketing MSc at SKEMA Business School is structured so that students are presented with relevant web-marketing and project management concepts in class. Students then apply the concepts taught in class to the projects they are working on. All the while, they are guided by the professor-coaches who monitor their work, giving feedback and calling for revisions when needed.
Over recent years students have done projects for companies such as Amadeus, Orange, IBM, Dow AgroSciences, Air Cannes, the Opera of Nice, Nike Projects included product launches, website creation, web-marketing, events management, re-brandingThis MSc leads to the Google Adwords and Google Analytics certifications and to the PMI certifications: CAPM or PMP.
Web-marketer, SEM manager, account manager, project manager, product marketing manager, communication manager, consultant in web-marketing, management consultant, media planner, web analyst, traffic manager, community manager, e-commerce manager, quality and sales management.
This programme cuts across many domains of management (communication, marketing, project management, sustainable development, web-site, graphic design, brand and product management ) with expertise in internet, new technologies and web-marketing.In all sectors, graduates of the programme manage new product launches, services, events and franchises; they also manage and develop corporate and business websites.
You can apply until:
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Check the programme website for information about funding options.
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