• Application Deadline
  • 12 months
    Duration
  • Tuition
    14200
    Tuition (Year)
    14200
    Tuition (Year)
  • English, French, Italian
    Language
Today, culture and the arts are a full-fledged economic sector. It requires special know-how and expert knowledge. Over the past two decades, cultural activities and institutions have experienced dramatic growth. The Specialised Master® in Management of Cultural and Artistic Activities is offered by the ESCP Europe Business School.

About

The hallmarks of this transformation include new ways of assessing the value of cultural products, appreciating the diversification of sources for financing, understanding new methods of increasing public appeal, and most notably, a heightened emphasis on budgetary priorities.

In this context of financial rationalisation, a strong need has developed for a reassessment of the sector. The majority of book publishing, news, multimedia, theatre, television and cinema is produced by multinationals that now look for “enlightened” managers. Companies that produce and disseminate cultural goods and activities strive to recruit high-level managerswho are capable of developing their activities and creating and overseeing cultural production.

A trailblazer in the arts and culture management arena, this Specialised Master® in Management of Cultural and Artistic Activities offers the additional advantage of a double-degree: the Specialised Master® degree from ESCP Europe Business School (conferred by the French “Conférence des Grandes Ecoles”), and the Master di II livello of the Università Ca’Foscari Venezia.

Accreditation

All the ESCP EUrope Specialised Masters are accredited by the French "Conférence des Grandes Ecoles" with the label "Mastère Spécialisé" (post-master-Master's degree).

Programme Structure

Strategic and operational management of cultural organisations

  • Cultural Organisations Management Strategies
  • Cultural Politics and Business Strategies
  • Strategic Management for cultural and artistic activities (Class taught in Venice) 

Cultural heritage and activities legislation

  • Contracts Laws, Copyrights, and Performing Arts Contracts
  • Internet Law and Big Data
  • Law and Sponsorship
  • Managing a Cultural Site
  • Law and the arts (Class taught in Venice)

Marketing of cultural products

  • Marketing for Culture
  • Cultural marketing (Class taught in Venice)

Arts and culture economics

  • Introduction to Economy 
  • Takeover of an unprofitable Structure - Le Lucernaire
  • The Musical Industry
  • Cultural Engineering
  • The economics of art and culture (Class taught in Venice)

Programming and Supervising of Cultural Organisations

  • Presentation of the Paris Opera
  • Auctions
  • The Publishing Market
  • The 104
  • Cultural products and markets (Class taught in Venice)

Art Accounting and Management Control

  • Accounting
  • Management Control 
  • Management Control in the Theatre Industry
  • Management of a Private Theatre
  • Management Experiences
  • Accounting and management control for the arts and culture industries (Class taught in Venice)

Finance and taxation of cultural institutions and products 

  • Finance
  • Taxation
  • Finance and taxation in arts and culture industries (Class taught in Venice)

Project management of cultural products 

  • Media Management
  • The Manager and the Work of Art
  • Project Management for cultural and artistic activities (Class taught in Venice)

Cultural policy 

  • European Policy for Culture
  • Culture and International Relations
  • Regional Cultural Projects
  • Illegal Trafficking of Art

Technological innovation for cultural organisations 

  • Appreciation of Cultural Products through Innovation
  • Innovation (Class taught in Venice)

Cultural Heritage 

  • Exhibitions, Acquisitions, Collections
  • Private Monument Management
  • Showcase of Monuments Heritage
  • Projects and Experiences
  • Development and promotion of cultural heritage (Class taught in Venice)

Audience

This Master is a one-year full-time academic programme designed for students holding a first master’s-level academic or professional degree in engineering, business, architecture, medicine, law, pharmacology, political science, the arts, or any other graduate degree. 

Detailed Programme Facts

English Language Requirements

This programme requires students to demonstrate proficiency in English.

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Academic Requirements

Eligible applicants must hold a master's degree (research or professional) in fine arts, architecture, engineering, management, public administration, political science, humanities or in any other field.

The following degrees are required for eligibility (in fields such as engineering, management, medecine, architecture, humanities ... ) :

  • A "Grande Ecole" degree,
  • A Master's degree (5 years of study),
  • A Post-graduate degree (over 5 years),
  • Other degree equivalent to the above
    (please consult us).

Degrees equivalent to a Master 1 (4 years of study) are not eligible for this Specialised Master.

Candidates must be proficient in English with a good knowledge of French and Italian.

Tuition Fee Per Year

  • EUR 14200 International
  • EUR 14200 EU/EEA


Funding

Scholarships, depending on both financial need and merit, will be granted to the students in the Specialised Master® programmes.

Only students who fulfill the two following criteria will be eligible:
  • students who were granted a scholarship (level 2 to over) based on financial need in the last two years;
  • students who are admitted on the first list in the ESCP Europe Specialised Master®’s selection

The amount of the scholarship is 10% of the tuition fees and will be deducted from these fees. Students will be informed of the amount of their scholarship in September.

ESCP Europe Foundation scholarships, available to all students, are merit-based. The amount of the award is 2000€. There are 10 scholarships available.

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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