M.Sc. Communication Science: Youth and Media

University of Amsterdam

Application deadline: Start in 1 February: September (non-EEA: September). Start in 1 September: March (non-EEA: March).
Tuition fee: Not specified
Start date: September  2014, February  2015
Credits: 60 ECTS
Languages:
  • English
Location:
Delivery mode: On Campus
Educational variant: Full-time

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Description

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Communication Science: Youth and Media focuses on young adults, adolescents, and children. Advertisers, broadcasters, consultancies and research agencies all have a significant interest in this group.

By focusing on the young media user, graduates of this Master's programme have several crucial advantages in the job market: First, the commercial success of companies depends on their ability to anticipate future developments in media technology and use. Studying today's most active media users helps predict tomorrow's most soughtafter consumers. Second, companies increasingly target their products and campaigns at young adults, adolescents and children. To address them efficiently and effectively, these companies need experts who thoroughly know the preferences of this important target group. Third, the success of graduates on the job market increasingly depends on practical experiences and the ability to apply scientific knowledge directly in the workfield. As an integral part of one of the seminars, students are offered a mini-internship in a youth communication agency in which students gain hands-on experience doing consulting for real clients.

Contents

The curriculum of the Youth and Media track of the Master in Communication Science consists of two required core courses Youth as media consumers' (12 EC) and Clashing views on youth and the media' (12 EC), a method course (6 EC), during the first semester. In the second semester, students complete two elective modules of 6 EC each and write a Master's thesis (18 EC). Students must obtain a total of 60 credits to be awarded the degree.

Fulfilment of the requirements should take one year of full-time study. Students with insufficient background knowledge of communication studies or research methodology may need additional time ranging from one month to a year, depending on the preparatory courses needed.

Degree requirements
Youth and Media is part of the Master's programme in Communication Science. Upon completion of the programme, you will therefore be awarded the Master of Science (MSc) degree in Communicatiewetenschap (Communication Science), with the specialisation in Youth and Media mentioned in the diploma supplement.

Thesis
The Master's thesis must reflect a thorough understanding of the theories relevant to the topic and be based on original empirical research. The project is carried out by the student under faculty supervision. The subject of the thesis is to be mutually agreed upon by the student and the academic adviser.

Requirements

Grade average: Foreign applicants of the Master's programmes are expected to have an overall grade point average (GPA) equivalent to at least: * B/3.0 (GPA US System) * a 2nd class honours / upper division British system * C (ECTS System) * 7,0 (Dutch EC-System)


Language test


Previous education: The MSc Communication Science seeks students with a Bachelor or equivalent degree in Communication Science. Ideally, applicants will also have sufficient knowledge of research methodology.


Grade average: Applicants of the Master's programmes are expected to have an overall grade point average (GPA) equivalent to at least: - B/3.0 (GPA US System) - a 2nd class honours / upper division British system - C (ECTS System) - 7,0 (Dutch EC-System)


Previous education: The MSc Communication Science seeks students with a Bachelor or equivalent degree in Communication Science. Ideally, applicants will also have sufficient knowledge of research methodology.


Additional language requirements: * Cambridge Certificate in Advanced English: B1
* Cambridge Certificate of Proficiency in English: C1
* IELTS overall band: 6.5
* TOEFL paper based: 570
* TOEFL computer based: 230
* TOEFL internet based: 88

English Language Requirements

IELTS band: 6.5
CAE score: 75 (Grade B)
TOEFL paper-based test score : 570
TOEFL iBT® test: 88

Funding

Scholarships / Grants:
The University of Amsterdam:The University of Amsterdam provides a limited number of full and partial scholarships for excellent students from outside the European Economic Area. The Amsterdam Merit Scholarships have specifically been designed to offer talented, ambitious and dedicated students the opportunity to pursue a MastFor additional information: Website

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Accreditation

Accredited by: NVAO in: Netherlands

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