The Master of Science in Management (specialization in Marketing) at UPF Barcelona School of Management is a one-year, full time program entirely taught in English targeted at students with strong quantitative and analytical skills. The program focuses on the technical and creative skills needed to understand how to satisfy customer needs from a strategic, managerial and empirical perspective.
Practically oriented and internationally minded, the Master of Science in Management (specialization in Marketing) will provide you with a full understanding of the important processes involved in creating, communicating and delivering value to customers while strengthening their ability to face and solve complex challenges in an increasingly globalised marketing environment.
The Master of Science in Management (specialization in Marketing) benefits from the outstanding, hand-picked faculty of the UPF's world ranked Department of Economics and Business, known for its scientific state of mind, its constant contribution to creating knowledge and its high-level ability to stimulate and convey knowledge.
Why this program?
Upon successful completion of the Master of Science in Management (specialization in Marketing) students will be able to pursue a professional career in the following professional fields:
Application fee: 120.00 € This quota will always depend on the total registration fee (13,940.00 €) and will only be returned if you are not admitted to the programme.
The Master of Science in Management (specialization in Marketing) is spaced along three terms (September to December, January to March and April to June). Additionally, students choosing the elective course called "Experiencing the World of Marketing" have the possibility of taking a corporate internship, thus possibly extending their stay for one extra term (July to September).
During the 1st term students of the Master of Science in Management sit together with all specializations to learn the program's core courses.
On the 2nd and 3rd term students of the Marketing specialization customise their learning options by choosing 8 elective courses in topics such as Marketing Analysis, Marketing Strategy, Internet and Digital Marketing and Consumer Insights. Also during these terms, students start working on their Master of Science final project.
By the 4th term, students who choose the elective course called "Experiencing the World of Marketing" have the possibility to undertake a corporate internship.
Upon completing the Master of Science in Management (specialization in Marketing) students who wish to take on PhD studies are encouraged to do so in any of UPF research groups in Economics, Finance and Management.
There will be a presentation of elective courses at the end of the first term so that students can get a better understanding of their choices. Students may choose one of the following formulas:
Note : students can take more than 8 elective courses. Any extra elective course can be taken without additional cost. Additional elective courses will have no credit value.
List of Marketing Elective Courses
Internship: Experiencing the World of Marketing
Note: Elective courses may change according to the student's demand and the availability of the faculty.
Additional Off-program Activities
Further to the program's regular classes, the UPF Barcelona School of Management offers all Master of Science students the possibility of attending free complementary training parallel to the running of their programs. The following activities are optional and are included in the program's tuition fees:
Once students have completed the program they will receive the official Master's Degree Máster Universitario en Ciencias Empresariales (Master of Science in Management) awarded by the Pompeu Fabra University.
Students will also receive an additional Master of Science in Management (specialization in Marketing) completion certificate awarded by the UPF Barcelona School of Management.
The Master of Science in Management (specialization in Marketing) is aimed at recent graduates and junior professionals with the academic backgrounds listed below. Students coming from other educational backgrounds must check the program's admission requirements.
In order to be admitted to theMaster of Science in Management specialization in Marketing), applicants must meet the following criteria:
1. To have finished or be in the last year of a Bachelor's Degree from an accredited university. Ideally, students should come from any of the following fields of study: Economics, Business Administration or Engineering.
2. To present an official English Certificate with the following minimum scores: TOEFL CBT: > 235 · TOEFL PBT: > 575 · TOEFL IBT: > 100 · CAE: C1 · IELTS: > 6.5
No work experience is required.
The Barcelona School of Management was founded in 2011 as the new business school of the Pompeu Fabra University (UPF). It was launched as a response to the current global need of capacitating state-of-the-art professionals in business management and public administration.
Founded in 1990, the Pompeu Fabra University is the Spanish public university with the highest ratio of international students and faculty (2012, QS ranking). It is recognised for the scientific mentality of its faculty and its leading positions in international rankings:
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The Barcelona School of Management-Pompeu Fabra University constitutes answers, ideas, research, exchange; it is a new model of school of management, a training concept which provides new rules for a new economy. The aim is to be an international reference point in scientific production, exchange, and the training of new managers for the 21st century.