E-Business Management (e-BM), M.Sc.

  • Application Deadline
  • 12 months
    Duration
  • 23460
    Tuition (Year)
    12800
    Tuition (Year)
  • English
    Language
  • Overview
  • Programme outline
  • Key facts
  • Admission requirements
  • Fees and funding

About

E-Business Management (e-BM) programme from WMG University of Warwick will provide will provide:

The techniques to evaluate and manage strategic development of e-business based organisations and manage appropriate enabling e-business technologies.

You will learn how to evaluate, manage and improve the operational functions of an organisation and apply the concepts of systems integration to the design and development of products and services through market analysis.

Project

The project is worth 50% of the final grade and supports you in developing your personal research skills. For e-Business Management the project should normally be related to management or technology-related issues in companies involved in e-Business and e-Commerce.

Work on your project runs concurrently with your module work. In addition to face-to-face meetings, supervisors may expect you to use online collaborative tools to manage and monitor your progress.

You are expected to devote an appropriate portion of your time and intellectual effort to the project during the course i.e. approximately 900 hours or 6 months study.

Examples of some projects are:

  • Investigation of virtual communities for competitive advantage.
  • Measuring success for business websites.
  • Technical computing projects/systems design.
  • The impact of mass-customisation in the on-line environment.
  • The impact of Distributed Denial of Service attacks on SMEs.
  • Comparison of effectiveness of online advertising to traditional media.
Learning Style

The taught component of the course is a mixture of lectures, seminars, syndicate/group work, practicals, online learning and forum activities. Module leaders are experts in their fields and are supported by external speakers working in organisations at the forefront of their fields.

The taught component of the course is assessed primarily through written assignments, although some modules include assessed in-module exercises. There are no written exams.Each module will usually last one week.

After you Graduate

e-BM graduates have an ever increasing range of careers to choose from. Alumni often go into IT and e-business consultancy roles, (both self-employed and in large consultancy groups), into e-commerce companies or enterprises with existing or developing online business initiatives. Many graduates chose to go into media companies or take on digital marketing roles.

Programme Structure

Course Content
  • e-Business Fundamentals
  • Supply Chain Integration
  • Digital Marketing Software & Techniques
  • e-Customer Relationship Management
  • Finance for e-Business
  • Information Systems Management
  • e-Commerce
Elective Modules
You can choose up to three electives from the list of elective modules. You are advised to select one or more of the recommended electives which are:
  • Big Data, Analytics and Visualisation
  • Enterprise Information Systems
  • Computer Programming
  • Collaborative Product Development
  • Computer Graphics & Visualisation
  • Information and Communication Technologies

Detailed Programme Facts

Test Scores

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Academic Requirements

  • Bachelor 2:2 (Hons) or equivalent
  • IELTS 6.5 (or IELTS 6.0 + pre-sessional)

Tuition Fee Per Year

  • GBP 23460 International
  • GBP 12800 EEA
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