The techniques to evaluate and manage strategic development of e-business based organisations and manage appropriate enabling e-business technologies.
You will learn how to evaluate, manage and improve the operational functions of an organisation and apply the concepts of systems integration to the design and development of products and services through market analysis.
The project is worth 50% of the final grade and supports you in developing your personal research skills. For e-Business Management the project should normally be related to management or technology-related issues in companies involved in e-Business and e-Commerce.
Work on your project runs concurrently with your module work. In addition to face-to-face meetings, supervisors may expect you to use online collaborative tools to manage and monitor your progress.
You are expected to devote an appropriate portion of your time and intellectual effort to the project during the course i.e. approximately 900 hours or 6 months study.
Examples of some projects are:
The taught component of the course is a mixture of lectures, seminars, syndicate/group work, practicals, online learning and forum activities. Module leaders are experts in their fields and are supported by external speakers working in organisations at the forefront of their fields.
The taught component of the course is assessed primarily through written assignments, although some modules include assessed in-module exercises. There are no written exams.Each module will usually last one week.
e-BM graduates have an ever increasing range of careers to choose from. Alumni often go into IT and e-business consultancy roles, (both self-employed and in large consultancy groups), into e-commerce companies or enterprises with existing or developing online business initiatives. Many graduates chose to go into media companies or take on digital marketing roles.
Dates reflect the university's timezone.
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