The Master of Science in Marketing at IUM is aimed at graduates looking to become innovative managers capable of envisaging and implementing sophisticated strategies in the ever-changing and dynamic world of marketing. In this much sought-after field of business, employers are eager to recruit creative, internationally oriented and well-trained professionals. IUM's marketing MSc will prepare you to meet the demands to thrive in this ultra-competitive and multicultural workplace.
The theoretical basis taught by highly qualified faculty will be supplemented by practical learning through field trips, lectures, internships and individual projects thanks to several partnerships with renowned companies.
Marketing strategies and tools have drastically evolved in the last decades due to globalization and to the advent of the Web2.0 technologies. In order to fulfill these new company needs, the MDIGM program equips students with the skills and competencies required to be operational in a web marketing department or in a web marketing agency. Future graduates will thus be prepared for a wide range of career opportunities, aimed at both general and niche positions such as:
In their search of the most suitable career, students will benefit from the IUM Career Services & Corporate Relations Offices guidelines and support. Students also play central roles in discussion forums, seminars, and workshops throughout the year that provide exceptional opportunities to meet with successful leaders and develop an international network.
Complete programme cost: 18,850. In addition, students pay the Student Association Fee in the amount of 150€ and the IUM for Life Fee of 600€ that gives lifelong access to alumni services.
*60 US credits
- A 3 or 4-year university degree;
- Proof of English proficiency;
- An equivalent GPA of at least 3.0 on a 4.0 scale.
As the University's mission reflects its commitment to maintaining a multicultural balance and other forms of diversity within its student body, the general entry requirements may not reflect the individual minimum standards set for applicants from differing educational systems and geographic areas.
Whenever possible the University seeks to establish requirements which are accessible and realistic given the country of origin of the applicant. An example would be an applicant's reasonable access to testing centers if standardized test are required or the requirement of transcripts and grades when an educational system issues only exam results.
No work experience is required.
Together with the ISIC Association and British Council IELTS we offer you the chance to receive up to £10,000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.
Located in the Principality of Monaco, Monte-Carlo on the French Riviera, the International University of Monaco (IUM) is an English language University offering undergraduate, graduate and postgraduate degrees in business specialized in Finance, Luxury Goods and Services, and International Business.