MA Design, Innovation & Brand Management gives you the opportunity to study a combined curriculum that significantly improves your professional and managerial capabilities.
The course encourages you to consider the value of branding in today's competitive global environment, where organisations continue to compete in overcrowded markets. As consumers become more sophisticated and the plethora of products more similar, the need to differentiate through emotional attachment has become increasingly important.
You are assessed on evidence of your knowledge, understanding through application of ideas, research and methodological structure and your technical and applied skills.Syllabus (14/15*)
During the course you acquire the key fundamental concepts of business management in the creative industries through lectures, seminars and workshops, as well as individual research, identification of an area of individual inquiry, project development and then realisation through a major project.
No work experience is required.
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Together with the ISIC Association and British Council IELTS we offer you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.
As a specialist institution, the University for the Creative Arts gives you plenty of opportunity to be completely immersed in your chosen subject area. We offer a range of courses in art, architecture, communications, design and media across five campuses in the South East of England.
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