M.A. Design, Innovation and Brand Management

  • On Campus
  • 12 months
  • GBP12300 per Year (International

    Tuition fee for the international students.

    )
    GBP6000 per Year (EEA

    European Economic Area tuition fee is applicable to the students from EU countries, Iceland, Liechtenstein, Norway and Switzerland.

    )
  • English ( Take IELTS test or Find a course )
University for the Creative Arts | Canterbury, United Kingdom
Our MA Design, Innovation & Brand Management course at University for the Creative Arts gives you the opportunity to study a combined curriculum that will significantly improve your professional and managerial capabilities.

Description

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Our course encourages you to consider the value of branding in today's competitive global environment, where organisations continue to compete in overcrowded markets. As consumers become more sophisticated and the plethora of products more similar, the need to differentiate through emotional attachment has become increasingly important.

The key to successful brand development is an understanding of its synergistic relationship with innovation. The popular view has been that branding is connected with logos, advertising and manipulation, whilst innovation is to do with more process-orientated development.

For us, branding is about delivering a rewarding experience to customers, while innovation is about an organisational effort aimed at differentiating a company through original value creation. In other words, each is inextricably linked yet individually defined.

As a student on this course, you'll benefit from working alongside students on the MA Graphic Design, MBA Creative Industries Management and MA Fashion Management & Marketing courses.

Key study topics include:

  • Exploratory project
  • Research and communication methods
  • Theoretical discourse
  • Professional practice
  • Work placement opportunity
  • Final project culminating the ideas and concepts developed throughout the course.

Detailed Course Facts

Start dates and application deadlines

Starting in

  • There is no deadline for this start date.
Tuition fee
  • GBP 12300 per year (International

    Tuition fee for the international students.

    )
  • GBP 6000 per year (EEA

    European Economic Area tuition fee is applicable to the students from EU countries, Iceland, Liechtenstein, Norway and Switzerland.

    )

Duration full-time 12 months
Delivery mode On Campus
Educational variant Full-time

Course Content

Courses:

  • Research and Method
  • Exploratory Practice
  • Reflection and Development
  • Professional Practice and Creative Project Management
  • Final Project

English Language Requirements

IELTS Take IELTS test
6

IMPORTANT NOTE: The UK government confirmed new requirements for secure English language testing for visa and immigration purposes. Learn more

Requirements

Minimum requirements

  • A good honours degree (normally 2.1 or above) or equivalent qualification in your chosen subject or a related discipline
  • Relevant work experience, demonstrating your ability to study at postgraduate level.

Work Experience

No work experience is required.

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