Marketing, M.Sc.

  • Application Deadline
  • 12 months
    Duration
  • 15750
    Tuition (Year)
    9500
    Tuition (Year)
  • English
    Language
,
The MSc in Marketing provides graduates, professionals or consultants with critical insights into marketing, and the marketing management practices of national and international organisations. This course provides the opportunity to understand traditional and contemporary marketing philosophies and theories adopted by practitioners, based on contemporary knowledge gained from academic research and industrial practices.
  • Overview
  • Programme outline
  • Key facts
  • Admission requirements
  • Fees and funding

About

About the course

The MSc in Marketing provides graduates, professionals or consultants with critical insights into marketing, and the marketing management practices of national and international organisations.

This course offers students the opportunity to understand traditional and contemporary marketing philosophies and theories adopted by practitioners, based on knowledge gained from academic research and industrial practices.

The programme will develop critical and creative skills, procedural thinking and expertise that enable students to generate, implement and evaluate organisational activities that satisfy the requirements of their employer and the customers.

Aims
  • MSc Marketing is designed for anyone wishing to become a marketing professional or planning to undertake research in an academic, consultancy or commercial setting.
  • Those with little or no marketing experience will appreciate the breath of management subjects covered in the degree, specifically how marketing fits within organisation practice.
  • This programme offers an excellent preparation for a career in marketing or associated fields and in a myriad of organisations employing marketing professions.

Programme Structure

  • Consumer Behaviour
  • Marketing Principles
  • Strategic Marketing Management
  • Marketing Communications
  • International Marketing
  • Business Planning
  • Understanding Business and Management Research

Detailed Programme Facts

    • Starting in

        Apply until:

      • General

      Dates reflect the university's timezone.

  • Credits (ECTS)
    180 ECTS
  • Duration full-time 12 months
  • Languages
    • English
  • Delivery mode
    On Campus
  • Educational variant Full-time

Test Scores

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Academic Requirements

  • A 2:2 UK Honours degree or an equivalent internationally recognised qualification in management, business studies or a cognate discipline (with a large component of management related subjects in their degree).
  • Applicants from non-business/management disciplines (and without any business/management element) will be considered on an indivudual basis by the Admissions Tutor if they have a 2.2 Honours degree or the overseas equivalent with a minimum of 2 years post qualification related work experience.
  • Applicants with non-degree qualifications will be also considered who have relevant work experience (minimum 5 years full-time) and will be assessed on an interview basis.
  • Applicants may be required to attend an interview.

English Language Requirements

  • IELTS: 6.5 (min 6 in all areas)

  • Pearson: 58 (51 in all subscores)

  • BrunELT: 65% (min 60% in all areas)

StudyPortals Tip: Students should consider taking one of the Pre-Master's below. these courses will be necessary if:

  • You are considered ineligible for admission
  • You need to improve your academic, study, research or language skills
Search all Pre-Masters

Tuition Fee Per Year

  • GBP 15750 International
  • GBP 9500 EEA

UK/EU students: £9,000 full-time

International students: £14,250 full-time

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