M.Sc. Marketing

The University of Hertfordshire | Hatfield , United Kingdom
Marketing is designed to position motivated undergraduates and ambitious future business leaders for a successful marketing career. Whether you want to develop a career in the commercial or voluntary sectors or have ambitions to work in a large organisation or family business our MSc Marketing programme is designed to equip you with the essential skills and knowledge to move you into your chosen specialism.

Description

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Our dynamic and research active faculty will support you throughout your learning journey to ensure that you graduate with confidence and expertise, ready to face complex and dynamic work environments. And our team of academics, visiting practitioners, career support professionals and alumni will also ensure that you are well connected for the best start on your professional journey.

Why choose this course?
  • Draw on the research interests of the marketing faculty to address contemporary marketing challenges
  • Balance theory and application with regular opportunities to hear industry speakers and undertake field visits
  • Develop key business skills
  • Take the opportunity to gain additional qualifications from CIM

Detailed Course Facts

Application deadline Full-Time: 25 September; Part-Time: 20 May.
Tuition fee
  • GBP 12000 Year (Non-EEA)
  • GBP 5750 Year (EEA)
UK/EU Students
  • Part time: If you decide to study this course on a part time basis you will be charged on a modular basis. The cost is £480 for each 15-credit module
Start date , January 2017 28 September
Credits (ECTS) 60 ECTS
Duration full-time 12 months
Delivery mode On Campus
Educational variant Part-time, Full-time
Intensity Flexible
Duration part-time 36 months
Part-time variant Flexible

Course Content

Year 1
Core Modules
  • Dissertation (Marketing)
  • Dissertation Preparation
  • Innovative Marketing Solutions
  • Marketing Insight, Analysis and Decision Making
  • Modern Marketing Communications
  • Strategic Brand Planning and Development
  • The Professional Marketer
  • Understanding Consumers and Markets

English Language Requirements

IELTS Take IELTS test
6.5
CAE score
180(Grade C)
TOEFL paper-based test score (read more)
580

IMPORTANT NOTE: The UK government confirmed new requirements for secure English language testing for visa and immigration purposes. Learn more

Requirements

An honours degree (at least 2:2 or above) in any discipline, a degree equivalent professional qualification or appropriate work experience combined with a relevant qualification.

All students from non-majority English speaking countries require proof of English language proficiency. The following qualifications and grades will be considered:

  • GCSE English language grade A-C
  • IELTS
  • Other English language tests are accepted.

Work Experience

No work experience is required.

More Information

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