18 Masters in Marketing

Marketing is a business entity which ensures that goods and services are reaching the customer by understanding its needs. It embodies several components such as distribution, product management, pricing and consumer behaviour. Typical marketing processes are advertising and promotion for example.


Find and compare 18 Masters in Marketing in Switzerland. Below is a selection of the available study options. If you're interested in studying Marketing in Switzerland you can view all 18 Master's programmes. You can also read more about the Marketing discipline in general or about studying in Switzerland.

Suggested Studies

  • Master in E-Business

    This program prepares students to thrive within an e-business context and responds to the increasing importance of incorporating technology into the core of every business. Examining a very broad range of topics, from e-business architecture to usability, it is not primarily a technical course, but covers many of the relevant issues that managers face when working in internet-based environments: be it within a start-up or as part of a multinational operation.

  • Master in International Marketing

    The International Marketing MBA at European University Barcelona covers fundamental approaches of understanding markets, competitors, product portfolios and consumer behavior from an international perspective. It emphasizes current developments in e-marketing strategies and changes in advertising and the use of media. This program equips graduates with the necessary tools, skills and mindset required to be effective international marketers.

  • Master in Communication & Public Relations

    European University Barcelona's specialization in Communication & Public Relations is designed for those aspiring to positions in public relations, advertising, marketing and communication. Students learn the essentials of communication and negotiation, gain confidence in public speaking and receive individualized feedback for their presentations and on their choice of communication strategy.

  • Master in Marketing, Services and Communication Management (MSC)

    Customers are instrumental to a company's long-term success. The perceived value of customers through convincing products and/or services creates sustainable corporate value and thus successful entrepreneurship. You will be able to acquire the instruments required for this through the customer value approach that we have developed.

  • Master in Master of Business Administration in Sales and Marketing

    The Master of Business Administration (MBA) in Sales & Marketing is designed for professionals who wish to progress their career in sales & Marketing. The program builds managers who master the marketing and sales process: how to design successful sales & marketing strategies? How to effectively address marketing and sales decisions? How to implement different sales & marketing tools?

  • Master in Marketing

    The MSc in Marketing is offered jointly by the Faculties of Communication Sciences and of Economics of the Università della Svizzera italiana, USI, situated in Lugano - Switzerland. This full-time study programme comprises 120 ECTS spread over 4 semesters (usual duration 2 years) and is entirely offered in English.

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