Masters in Hospitality, Leisure & Sports

Event Management


Find out more information about Event Management

Event management focuses on the steps and techniques that have to be taken for the successful organisation of an event. The event management discipline offers knowledge on how to build a concept, plan and identify the target audience for the desired event. Professionals in the field have to take into consideration budgeting, developing a theme, making sure all equipment and facilities are according to the desires of the client. Event management programmes offer a mix of business and management knowledge, including education on creativity and design elements.

Event management borrows theories and practical knowledge from similar disciplines such as: innovation management, project management, marketing and public relations.

Subjects included in the events management curricula include: strategic management, innovation for events, advertising and promotion, effective messaging, and event business.

Programmes in event management will equip students with creative thinking and strong leadership skills in order to coordinate teams that come together to accomplish a successful event. They will develop excellent organisational abilities, attention to detail and they will learn how to communicate efficiently and clearly, as they have to maintain a constant feedback between beneficiaries and services contractors.

Career prospects for graduates include areas like: exhibit and conference organising, event designing, wedding planning, public relations, and more.

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Suggested Masters in Event Management

Master Events Organization, Protocol and Business Tourism

The objective of Ostelea - School of Tourism & Hospitality Master in Events Organization, Protocol and Business Tourism (MICE) is to equip professionals and executives to lead business projects focused on planning and managing various types of events. The Events Organization, Protocol and Business Tourism programme is offered at Ostelea - School of Tourism & Hospitality.

M.Sc. International Events Management

The International Events Management programme is offered at University of the West of Scotland. As events are increasingly recognised as a tool for stimulating economic development, the industry is quickly professionalising and requires a growing number of graduates to form an educated, critically informed workforce.

United Kingdom
M.A. International Sport and Event Management

Sporting and major events can be quite emotionally affecting. The sports & events sector is booming. Business is international nowadays, and the sports & events industry is no exception. The master’s program International Sport and Event Management at University of Applied Sciences Europe - BiTS and BTK prepares you for these demands with a globally oriented, interdisciplinary education. 

M.A. Cultural Diplomacy and International Events

The Cultural Diplomacy and International Events programme is offered at University of the West of Scotland. You will graduate with an appreciation of useful strategies, policies and practices for advancing cultural diplomacy, and be able to apply these to a range of different circumstances. 

United Kingdom

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Specialisations within the field of Hospitality, Leisure & Sports