Study Marketing in Switzerland

Master's Degrees in
Marketing in Switzerland

View All 8 Master's Degrees

Studying Marketing

Marketing studies the part of a business which ensures that goods and services are reaching the customer by understanding its needs. Marketing embodies components like distribution, product management, pricing and consumer behaviour. Typical marketing processes are advertising and promotion and selecting the right distribution channels to reach market target.

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Studying in Switzerland

Switzerland is a federal Republic in western Europe. It comprises 26 cantons and has four official languages: German (predominant), French, Italian and Romansh. Switzerland is not member of the European Union and has the swiss franc as currency. It is the country with the highest wealth per adult in the world.

8 Marketing Master's degrees in Switzerland

M.Sc. Luxury Marketing

The International Master in Luxury Marketing has been conceived to offer students a solid and accurate understanding of the Luxury world, taking into strong consideration its new rules related to new consumer’s perception, challenges for retail environment as well as online services and CRM. Analysis will span from hard luxury into services, ranging from travelling into food and beverage.

Master Digital Marketing and Communication

We are living in a digital world. Are you? The CREA Geneve/INSEEC Master in Digital Marketing and Communication is a pillar of education that we believe in – teaching that is relevant to the realities of the business world.

M.B.A. Digital Marketing

The MBA in Digital Marketing offered at Geneva Business School - Geneva Campus is designed to provide students with the technical skills and digital literacy necessary to engage an audience and effectively market businesses through digital channels. Students will also learn how to create, implement and analyze digital marketing strategies, as well as attract customers in innovative ways.

M.B.A. International Marketing

The Master of Business Administration - International Marketing at EU Business School provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective.

English Programs
M.B.A. E-Business

The Master of Business Administration - E-Business at EU Business School prepares you to thrive in an online business context, examining a broad range of topics from online architecture to usability, while covering many of the relevant issues that managers face in internet-based environments. 

English Programs
M.Sc. Marketing

The MSc in Marketing is offered jointly by the Faculties of Communication Sciences and of Economics of the Università Della Svizzera Italiana Lugano. This full-time study programme comprises 120 ECTS spread over 4 semesters (usual duration 2 years) and is entirely offered in English.

Faculty of Communication Sciences
M.Sc. Management - Subject Area Marketing

The Master of Science (MSc) in Management provides advanced training in business administration by providing students with the most recent tools based on research in the fields of management, economics, applied psychology and sociology.

Faculty of Business and Economics (HEC Lausanne)