Brand Academy - University of Applied Sciences

Hamburg, Germany
Brand Academy is the only European university specializing in brands and branding. Our Bachelor's and Master's programs combine current theory with practical teaching and application-oriented research. No wonder Germany’s top companies often challenge our students with their real-life problems. Join them, become a brand expert yourself and get that agency or corporate job you always wanted!



Founded in 2010


Brand Academy's Bachelor's and Master's programmes convey state-of-the art theoretical knowledge while being application-oriented, practical, and interdisciplinary. Throughout each programme's curriculum, Project Partners test the skills and determination of Brand Academy students by asking them to solve real-life branding problems.

Master's Programmes

Journalism & Media (1)
Social Sciences (1)


Student services

Easily approachable and caring student services for national and international students.

Housing services

Brand Academy has secured a limited number of student accomodations off-campus. Please enquire with our Student Advisory Service if you are interested.

Library services

Well-stocked physical library and extensive online assets

ICT services

WiFi all over campus, large IT-room endowed with stationary Macs, Macbooks & various AV equipment for rent for projects (free of charge)

Student Life

Campus life

Modern and bright campus overlooking the beautiful river Elbe and the nearby harbor. Centrally located in a prime area of Hamburg.

Sports facilities

No sports facilities on campus, but excellent ones in close vicinity.

Student clubs

Given the limited size of Brand Acadedemy, there is one central Student Association.


All programs at Brand Academy are accredited by the German Accreditation Council, which means they fulfil the quality requirements of the Cultural Minister Conference and the University Council. Depending on the programme, additional accreditations such as AQAS and FIBAA apply.